Something to consider on World Water Day
Thursday 22nd of March is World Water Day and people are "giving up" their birthdays left, right and center.
What do we mean?
charity: water challenges anyone willing to substitute receiving gifts for collecting donations to fund a water project somewhere in the world.
While celebrities like Will Smith have opted for this generous option, rallying the collective financial power of fans, so too have regular - everyday people - with friends and family.
If you aren't sure who needs water, or why to go to all the trouble, read on, HERE >>
If you would like to learn more about birthday campaigns, or even give up your own, read on, HERE >>